The development stage began for my tour poster when I constructed the initial draftwork. Inspired by the existing products I had analysed during my research, I started drawing various design ideas to see what I could come up with:
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| I started with a very basic plan just to get an idea of copy/image positioning. I quickly noted the idea about a burst on a gradient background in the top left hand corner in case I forgot! |
Then I created a quick draft design using the computer to check sizing and placements:
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| This was really just for my own benefit so that I could get an idea in my head as to where I wanted to put everything. |
Seeing as I had already chosen the font (Vivaldi) and colour scheme (red,white & black), it was just a matter of the arrangement of images and texts. I plan to use the photographs I had taken of Melissa using both the green and white screen a little while ago. I really want an action shot of Melissa to portray the message that this tour is going to be action packed! Fortunately, I took some movement shots that I shall shortly begin to edit in Adobe Photoshop.
From the examples I have posted previously, I really liked the idea of using one key image on the front with large, bold copy and eye-catching bursts displaying information. These are just a few of the conventions that I plan to incorporate through this task. Then during one of my study lessons, I came up with a new, slightly more detailed plan just so that I could get some feedback rather quickly as I was wanting to move on to the next stage of the task fairly soonish.
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| I passed this around to my peers and asked them for their thoughts in terms of improvements and I got some extremely useful feedback. A friend suggested the banner convention with a bright text to make the information eye-catching. I now plan to use this convention within my design. Other ideas were suggested also; I found allowing peer feedback an extremely useful tool as several aspects of the design were questioned that I had not previously thought about. |
With these improvements in mind, I drafted a final design before moving onto the next development stage using Adobe Photoshop:
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| The final plan that I shall make reference to whilst constructing my tour poster using both Adobe Photoshop and Illistrator. |
Lily-May Smythe
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